Sonam Kapoor has added yet another feather to her fashion cap by being named the brand ambassador for luxury fashion label Dior. The announcement comes shortly after Kapoor’s presence at Dior’s highly anticipated fashion show at Paris Fashion Week in September. Known for her eclectic and bold fashion choices, Kapoor will now represent Dior’s women’s collections, designed by the brand’s creative director Maria Grazia Chiuri.
In her statement, Sonam Kapoor expressed her admiration for Dior’s commitment to intricate craftsmanship and heritage. She called it a “beautiful cultural synergy” that aligns deeply with her own fashion sensibilities. “Each of Dior’s collections offers a unique vision that celebrates heritage in a way that resonates with my own style,” said the actor, who has often been lauded for her experimental fashion statements on red carpets worldwide.
Dior, in turn, hailed Kapoor as a fashion icon, embodying the grace and elegance synonymous with the brand. This partnership reinforces Dior’s connection to India, a market known for its deep appreciation for luxury craftsmanship and couture.
In addition to her fashion triumphs, Kapoor and her husband Anand Ahuja, through their company Bhaane Group, have made headlines with their recent acquisition of Mumbai’s iconic Rhythm House. The couple purchased the 3,600-square foot music store for ₹478.4 million ($5.7 million). Once a beloved hub for music lovers and renowned artists such as Pandit Ravi Shankar and Ian Anderson, Rhythm House closed its doors in 2018 after nearly 70 years of business. The store was previously owned by Firestar Diamond, a company linked to fugitive diamond merchant Nirav Modi.
The sale, overseen by a bankruptcy court, marks the end of an era for Mumbai’s music scene. However, Bhaane Group, which is an arm of Shahi Exports, has hinted at plans to expand its retail presence in Mumbai, though further financial details remain undisclosed.
With her ever-growing influence in fashion and business, Sonam Kapoor continues to make waves on the global stage. Her new role with Dior and the acquisition of Rhythm House exemplify her diverse interests and passion for culture and heritage, marking yet another milestone in her illustrious career.
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